![]() That is the second tip,if you can try and develop a series so you can start to get collectors,this can be done with any theme.Ps have you seen the prices of Hallmark cards? $5 dollars is not a lot for a 5x7 print and I have not had complaints so the price is right. Of the thousands I have sold this year I am only aware of one person that bought the card for someone else,all others have framed them and continue to buy the entire collection. I know it sounds crazy but people are used to getting cards and then throwing them out after a while so they are totally surprised when you tell them it will fit any frame they have. One tip I have found out is people or store managers do not know what a photo card is exactly so I sell as Frameable photo cards and explain that they can go anywhere and purchase a 5x7 frame for next to nothing.the stores which sell frames are very happy because they also get co-lateral sales of their frames. I pay a total of $150 approx for 200 complete sets and sell for $5 each which gives me a great profit. I think marketing comes into play when you are selling them to individuals or stores etc. I order the card stock and envelopes and crystal clear bags all for under $100 for 200 cards and then buy all the 5x7 paper on sale on e-bay or staples 2 for 1 sales and print out all the 5x7 prints at home.Then just glue or double side tape them and your done. not a great return.ĭo any of you bother with greeting cards? Are there options I am missing? Thanks. $660 profit for spending $840, after time making/marketing the cards. Wholesale to stores for $1.50 leaves $.66 profit per card, but that involves stuffing and taping tons of cards. Option #2 - Buy prints from Smugmug for $.19, plus card blanks and envelopes online for $.65 (per 1000) = $.84 ($840). (And Smugmug's card creation area was not working last time I checked last week.) But how? People go to stores for greeting cards. I could get cards cheaper by printing 10,000 at a time in China, but I don't want that many. Option #1 - Smugmug will print cards for $1.50, so if I want $1 profit, that's $2.50 wholesale, but stores can't sell cards for $5. I have images that would sell on local greeting cards, but the business math hardly adds up. It may be worth it to free up my time from card production to playing with my son or sleeping. I haven't really looked into printing costs from an online print company. I am not making tons of money but the cards do sell so it's worth it to me to know that people like what I do and are willing to part with some of their money for it. I wholesale the cards for $1.50 and I retail them directly for $2.00. I calculated the materials cost at $0.41 per card. I sell at a few local art fairs each year and have cards for sale in two retail locations. It is so much simpler and faster to make new cards. I have since switched to using a template I made in Pages. I used Adobe InDesign initially for my template and it worked well. You can see some of the cards that are for sale here: I ordered small plastic sleeves from Clearbags and I have a very high quality, attractive product. The 4 3/8 x 5 3/4 envelopes are a perfect fit. I can print two cards per sheet, cut in half and fold. I have also been using the double sided matte paper from Staples for a few years now. Cost to me was under a dollar and I sold them to her for $1.50. Made about a hundred for a local store couple years ago and they sold out at $2.50 ea. ![]() Takes a bit to set it up but really cheap from there. I use Staples double sided matt paper and make my own. ![]() Last week I received an order for $40 for note cards. As a nature photographer, I go to arts and craft shows and sometimes all I sell are black note cards ($4ea or $20/6). Blank note cards with just a stock photo aren't really going to have a high per-unit profit margin. from American Greetings or Hallmark) where they charge $4-5 for a premium card (using the 99 cent cards as the hook to get business). But there we're talking about cards with verse (i.e. Greeting cards in general have a very high profit margin for stores - actually one of the highest profit margins. Especially if you want to sell to local stores (as opposed to offering them to clients you specifically shoot photos of). I don't really see much of a market there. no verse) with your stock images on them. People like buying cards with their kids on them and such, but it sounds like you want to sell blank cards (i.e. I really don't see a market for blank greeting cards with non-personalized images on them.
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